Course Content
Introduction
0/3
Course introduction
01:21
Setting up a new Google ads account
02:39
Explaining ad campaigns, ad sets, and individual ads
03:08
Google Ad Quality
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Google Ad Rank score calculation
07:14
Google Ad quality score tool
07:58
Setting up your first ad
0/4
Starting your first Google ad campaign
04:02
Setting ad settings
10:38
Choosing your ad keywords: broad match, exact match, and phrase match
09:49
Finalizing the ad copy
10:23
Optimizing ads
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Case study of optimizing an inefficient ad
12:23
Ads for apps
0/1
Adding Google ads to promote Android apps in Google Play Store
07:59
Local Ads
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How to create an ad from your Google Ads (AdWords) interface
06:49
Setting up a local ad from Google My Business dashboard
03:22
Google Pixel and retargeting
0/4
Setting up the Google Pixel
03:35
Creating a retargeting campaign based on your custom audience
03:10
Dangerous ad targeting pitfall with a real example
03:27
Results of my ads after about 2 weeks
03:51
How To Set Up Google Ads For Clients
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